Expert advice from a six-figure freelancer on how to write a Letter of Introduction that lands content marketing clients. Looking to break into the lucrative world of content marketing writing? A Letter of Introduction is the key. There are dozens, if not hundreds, of places for writers to find content marketing clients: job boards, LinkedIn, […]
Your Content Marketing Elevator Pitch
They can’t hire or recommend you if they aren’t clear on what you offer. The elevator pitch is the secret weapon of content marketing writers you probably didn’t know you need. I cannot overstate how important it is that people you meet, especially in networking situations, actually understand what you do. They can’t hire you […]
Content Marketing Myths That Are Hurting Your Writing Income
Let me debunk them for you. Until last year, I was under the grip of one of the biggest content marketing myths. I firmly believed that the moment I stepped out of my journalism shoes and dipped my toes into the content marketing waters, I’d stop being taken seriously by my editors. I worried that […]
7 Types of Content You’ll Write As A Content Marketing Writer
Let’s dispel a little myth: being a content marketing writer isn’t all about blog posts. I like content marketing. I don’t like writing blog posts. Okay, let me try again: I don’t like writing blog posts for other people. I have a very distinct voice, a distinct style, and pretty strong opinions on everything. Therefore, […]
How To Get Hired When You Apply For Content Marketing Work
A six-figure freelancer shows you how to land clients quickly. This shouldn’t come as news, but finding content marketing work as a freelance writer is an entirely different process than landing journalism assignments. Even though the skills you’ll need to do the work are the same, the role you’re playing as a content marketing writer […]