Freelancing and Journalism

How to get quotes from appeared-on-Oprah experts. When writing a feature for a magazine, you’ll almost always have to find people to validate what you say. If you’re working on an article on, say, prostate cancer, you’ll need to interview experts who can explain technical terms and the benefits of treatment, patients who’ve battled it […]

The way you pitch and work with each is different. One of the most important rules of business, any business, is to know your clients.  That’s a rule content marketing writers should take to heart because the better you understand who your client is, what they want to achieve out of their content marketing strategy, […]

Expert advice from a six-figure freelancer on how to write a Letter of Introduction that lands content marketing clients. Looking to break into the lucrative world of content marketing writing? A Letter of Introduction is the key. There are dozens, if not hundreds, of places for writers to find content marketing clients: job boards, LinkedIn, […]

They can’t hire or recommend you if they aren’t clear on what you offer. The elevator pitch is the secret weapon of content marketing writers you probably didn’t know you need. I cannot overstate how important it is that people you meet, especially in networking situations, actually understand what you do. They can’t hire you […]

Let me debunk them for you. Until last year, I was under the grip of one of the biggest content marketing myths. I firmly believed that the moment I stepped out of my journalism shoes and dipped my toes into the content marketing waters, I’d stop being taken seriously by my editors. I worried that […]